The world is complex. Great strategy produces simplicity.

We provide clear, lasting business strategies anchored in analytics and real-world feasibility.

Read More

Brand Management

Crafting a brand vision

Positioning in a competitive marketplace

Understanding and segmenting customers

Range design

Building coherent distribution

Streamlining product development

Retail

Leveraging data

Tracking and reporting the right KPIs

Identifying levers of growth

Budgeting effectively

Driving loyalty

Embedding customer-centricity

Building omnichannel solutions

Financial Performance Management

Mapping strategic levers of performance

Designing a scorecard and indicators

Financial planning and analysis (FP&A)

Digital Marketing

Contact us to discuss how we can help you.

What We Do

J Quaix Consulting is a boutique consultancy specialized in brands, consumer goods, retail - online and offline – digital marketing and performance management. We help small and medium-sized companies craft clear strategies to thrive in a complex world, leveraging size to their advantage.

Everything we do is based on real-life effectiveness, anchored in our experience working for actual brands and businesses. We believe strategies are only as good as the impact they deliver and our only measure of success is the demonstrable value we create for clients.

Our Experience
work

We leverage our experience working for great businesses

Contact us to see how we can help you

Contact Us
work

October 2020

Decrypting the Retail Apocalypse

Even before Covid-19 swept across the world, immense structural change was underway in American retail. Many of the industry’s biggest names are battling for their lives. Yet the patterns of change are not entirely what they seem and the future of legacy retailers not entirely bleak.

Read More